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02:48 PM
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Mercedes uses mass murderer in ad! WTF?
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In accordance with industry accepted best practices we ask that users limit their copy / paste of copyrighted material to the relevant portions of the article you wish to discuss and no more than 50% of the source material, provide a link back to the original article and provide your original comments / criticism in your post with the article.
[quote:Epic Beard Guy:MV8xNzU0MDc0XzI5MDgwMzk2XzM2RDFCQTVG] [quote:Anonymous Coward 1309522:MV8xNzU0MDc0XzI5MDgwMjczX0Q5RkEwOTY5] I agree, way to tarnish the image of a good revolutionary by associating him with some scummy car company. [/quote] Che was certainly not a "good revolutionary", he was a cold blooded murderer. He sent hundreds of people to the firing squad, and if he felt like it, he would kill the freedom fighters himself. He was known to walk in during the shootings and use his pistol to shoot men in the head at close range. He killed for fun. Of course the macho bullshit went out the window when he was captured. He cryed, begged and tried to bribe his captors before he was executed. [/quote]
Original Message
Merdedes Benz used Che Guevara, the mass murdering psycopath in their car ad. What demographic was that supposed to reach?
Cuban-Americans Infuriated After Mercedes-Benz Uses Che Guevara to Promote Cars
Using a Che Guevara reference or image to sell a product is one rapid way to get a rise out of people – especially Cuban-Americans, many of whom fled their homeland when the revolutionary leader helped Fidel Castro gain power back in 1959. Somehow, Mercedes-Benz’s parent company, Daimler AG, overlooked this fact when it used Guevara to promote its cars in a recent presentation.
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